Luxury Hotels Use ‘Scent Memory’ to Lure Guests
YET another report has emerged this week about the luxury market and the scenting industry. In the exclusive by 4Hoteliers. an industry news site, the story echoes pretty much what […]
YET another report has emerged this week about the luxury market and the scenting industry. In the exclusive by 4Hoteliers. an industry news site, the story echoes pretty much what […]
MALLS in Singapore are going big on luring customers in – by their noses, according to a recent Sunday Times’ report. (See attached report above) We knew this. In fact […]
GREAT piece in today’s Marketwire about scent branding and marketing – greater still, because AOM is Singapore’s master distributor of Air/Q Atmospheres by Prolitec. If you want to learn more […]
THIS is such an odd a little video that we just had to include it. So what is scent marketing and why does it work? The answer in just under […]
HERE’RE some excerpts from a great little interview with Mr Mark Signorin, the Director of Fragrance Development of ScentAir, a top scent marketing firm in the US. To read the […]